Understanding The Interface Between AI and Mobile Apps

Artificial intelligence (AI) is an extensive branch of computer science which focuses on building smart machines capable of performing tasks that usually require human intelligence.

Examples of AI include:

  • Siri or Alexa
  • Self-driving cars
  • Robo-advisors
  • Email spam filters
  • Conversational bots

How AI is Revolutionizing App Development

A mobile application or app is a software application designed to run on a mobile device such as a phone, tablet, or watch and they differ from integrated software systems found on PCs in that each app offers limited functionality such as a calculator, a game or mobile web browsing, allowing users to handpick what their devices are able to do.

Mobile apps are continually advancing and AI empowers this evolution with more intuitive apps entering the market and suppliers having to keep up with users’ dependence on mobile apps. Intelligent mobile apps use AI-enabled applications to provide an adaptive and personalized user experience.  These apps incorporate the power of predictive and prescriptive analytics, consumer data and front-line technologies with application development tools to make a sophisticated user experience.

The AI ecosystem enables humans to interact with machines and computers, increasing their efficiency to understand us. In the process of learning about us, smart apps or computers begin to make suggestions and to offer us solutions to everyday challenges.

AI can:

  • Help us to make more informed decisions
  • Provide us with relevant information in context
  • Proactively respond on our behalf
  • Automate tasks using the if/then commands
  • Communicate without you by predicting what it is you wish to say and with whom you wish to communicate
  • Predict the actions you want to take and keeping them ready thereby saving you from the drawn-out, multi-step execution process
  • Act as a personal assistant by doing useful and necessary things at the right time without notifying you

Applications of AI

People in business are constantly looking for innovative ways to offer clients custom-made buying experiences, making AI an essential aspect of shopping app developments in order to offer the most up-to-date predictive and personal experiences. Using amassed business and customer data, AI can help online retailers to make better business decisions to deliver an optimized customer experience and to more accurately predict the future.

The use of AI in online shopping is transforming the e-commerce industry by predicting shopping habits based on products that shoppers buy and when they buy them. For example, if online shoppers often buy a particular brand of washing powder, the online retailer can send a personalized offer to these shoppers for this product or the retailer can send a message about a compatible product – in this instance, fabric softener.

Intelligent App Examples

Elsa Speak

Elsa Speak is an AI app that helps users to learn English effectively and efficiently.


Cortana is a Microsoft app with different features and uses and it functions as a personal assistant by setting reminders, providing insight into weather forecasts and keep track of important documents and files.

SwiftKey Keyboard

SwiftKey Keyboard is AI powered to auto-correct your errors as you type. This app also suggests design features such as changing the font colour or style and improving your conversation by suggesting emojis.


Socratic is an AI application that simplifies the learning process. The app authorized students to ask questions either verbally or by taking a photo of the questions. The app comes up with optimal questions and answers including YouTube videos and links to the blog, making the process of studying quicker and easier.

The Brilliance of Intelligence Apps

Intelligent apps do not wait for the user to make every move – they are proactive.  They study user behaviour and offer personalized, actionable outcomes using predictive analytics. The Hound app is an example of how this works: this app indicates the best nearby hotels, restaurants or BnBs in real time, ‘urging’ the user to make a booking which may not have been made if the user was searching manually. The benefits of AI intelligence in mobile app development an at sites like Black Lotus Casino are far-reaching and extend beyond the business and home environment. AI is without a doubt the future of mobile app development as it quickly changes the way developers code apps and how consumers interact with products and services.